$120K Inbound Revenue in 60 Days

Ian Binek
17 Apr 2023
2 min read
Weaver Ellard
VP of Marketing
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🏢 Company Background

Optimize Your Marketing (OYM) is a digital marketing agency that specializes in providing digital marketing services to clients across industries. In April 2023, OYM partnered with Dodeka Digital, another marketing agency, to bring digital marketing services to Trualta, a software company that helps families prepare and support seniors to age-in-place by building skills to manage care at home.

🚀 Results

After 60 days of working with Trualta, OYM has seen some great results. In the last 30 days, OYM has driven the following:

  • 13 Inbound Demos
  • $260.5k Inbound Pipeline
  • $120.5k Inbound Revenue

In addition, OYM's ads had the following metrics:

  • ~$3 CPC
  • 8 MQLs
  • 18.9 ROI

🤝 Partnership

OYM is thrilled to continue working with Dodeka Digital and Trualta to provide the best digital marketing services to help Trualta extend the length of time that seniors age-in-place by building skills to help families manage care at home.

Optimize Your Marketing's Key Strategies and Tactics for Client Challenges

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Optimize Your Marketing utilizes a combination of paid media, SEO, and social media marketing.


Through AB testing and AI-driven optimizations, Optimize Your Marketing generates fast and effective results.

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From Inception to Completion: A Visual Timeline

Inception Milestone

The project begins with thorough research and planning.

Development Phase

The development team brings the project to life, implementing key features.

Testing and Refinement

Extensive testing and refinement ensure a seamless user experience.

Final Touches

The finishing touches are added, optimizing the project for launch.

Client Experiences

Read what our clients have to say about us

The Optimize Your Marketing team has been instrumental in helping drive revenue for multiple businesses I've been a part of. They're my go to team to help implement and optimize world-class digital advertising campaign, continually driving strong ROI.

Weaver Ellard

VP of Marketing

Ian is one of the best Marketers I know! Optimize ran our LinkedIn ads, Google Ads, and optimized our SEO. With their help we generated an additional six figures a month in revenue.

Alex Thomas


Ian is second to none when it comes to demand gen, advertising, and conversion optimization. Been a pleasure to work with Ian for over a year and look forward to more projects together!

David Traxler

Director of Sales

Unlocking Success Through Digital Marketing

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