Are you automating manual marketing functions? If not, then read this article. Here are 5 no-code tools you can use to drastically improve your team's efficiency.
Well, well, well,
Welcome back to another post.
These are tools that we use with our clients and we see the most success, at faster speeds.
So without further ado, let’s get started.
Yes, yes.
We get it. Webflow is cool, Ian, but I don’t know how to use it - it’s confusing.
I get this a lot from prospective clients and teammates.
The simple truth is yes, it isn’t easy to use.
Some of my CS friends have stated that it isn’t essentially coding, just in a website format.
So yes, it’s not that easy - but…
Which also begs the question of, why haven’t you just hired someone to make you a new site?
You, the CEO or Marketing Manager, does not have to make the site - you just have to oversee that it gets done.
So what are you waiting for?
Many of you may scoff when I throw out such a simple tool.
“But, Ian, it’s just Google Sheets - why do I need to use it?”
Wrong…
It’s fronted looks like Google Sheets - but it’s backend is a seriously powerful database.
We use Airtable to massively scale our B2B SaaS startup’s CMS collections on Webflow.
I have talked about this a lot in the past so you can check out our other blogs walking you through the process.
But this database tool is so much more. It can be used to create dashboards, make compelling calculations, and provide the framework for developing an internal or external app.
Pretty cool. I would advise starting to learn it - or work with someone who knows it well ;)
Not going to spend too much time on this one.
Essentially Whalesync is how we massively scale our pages for our clients.
We are talking about creating 1000 pages for clients in a single day.
And all of these pages start to rank for keywords that are relevant towards their business.
If you’re doing the math, you can easily generate 10 more leads each month if each of those pages just drove 1 more click to your 1% conversion rate website page.
Pretty awesome for 1 day’s worth of work.
In a similar vane as above, Zapier helps you automate all of your marketing efforts.
One great way we use Zapier is to link our webflow forms hosted on our site to sync with our Hubspot CRM.
It is super simple to setup and basically allows us to stay lean on squeeze pages for clients and avoid slower website speeds with clunky hubspot forms.
Another way we use Zapier is to setup offline conversion syncs between Google Ads and Hubspot.
This process is relatively simple when using Zapier and helps automate what used to take 10 or so minutes into literally no time at all.
And those are just a drop in the bucket when it comes to Zapier’s functionality. We honestly aren’t even using Zapier to it’s full potential.
Check it out - or find someone that really knows it like our friends at 9x. (P.S. they are based in Berlin but are super friendly).
We use these tools pretty frequently because they are the cutting edge of technology and they help us create marketing collateral and PSEO pages faster than ever before.
We have talked about creating PSEO pages fast. The reason we are able to do this is because we use Webflow, Airtable, ChatGPT and Whalesync to massively increase the creation speed for those pages.
It’s freaking crazy that you can ask AI literally anything and it will spit out a response that we have found to be at least 90% accurate.
So instead of writing pages of content - we can ask AI to write about 90% of it and we just need to add the last 10%.
So we are reallocating the very time consuming 90% of the time we usually would spend writing with optimizing your campaigns and building out new nurture flows for your B2B SaaS company.
Pretty cool.
hint, hint - that’s us ;)
Until next time…
To your success,
Ian “Your Favorite Growth Hacker” Binek
We bring an analytical, and no BS approach to bringing A+ marketing to your B2B SaaS startup. Subscribing may be the best offer you have been made all day. Literally free, ninja tips that work. And I notify you when I make a new post. You tell me who is winning here. I'll wait.
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